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The City of Parramatta will launch a new augmented reality (AR) mural, host a series of youth workshops and performances, and run a writing competition to celebrate Youth Week in NSW.
The celebrations will kick off on Friday 12 April with Council and Youth Action’s unveiling of a 24-metre long mural in Rivoli Way.
City of Parramatta Lord Mayor Cr Andrew Wilson said the mural had added a great vibrancy to the lane and was a great way to highlight the stories of our younger generation.
“Council is committed to building a City that welcomes people of all ages. This mural has brightened the lane, and made it an interactive destination. It reflects the vitality of both our young people and the region,” Cr Wilson said.
The mural titled ‘Beyond Stereotypes’, a collaboration between City of Parramatta Council and Youth Action, features the faces of seven young women from Western Sydney, and comes alive with text and video after users download a smartphone app.
Youth Action Chief Executive Officer Katie Acheson said young people made the community thrive in Western Sydney.
“Young people are at the forefront of changing stereotypes in the region and acting to make an
equitable society. This mural is the embodiment of their vision for their community and the Western Sydney they are a part of.”
Conceived as part of a two-year project by NSW’s Youth Action – a peak body supporting 1.4 million young people across the state – the mural became a reality with Council’s support and was painted by street artist Inovis.
Created in October last year to coincide with the City’s Parramatta Lanes festival, the mural’s AR app will be unveiled at Friday’s launch. Council’s contribution to the mural was made possible through a grant provided by the NSW Attorney General’s Department.
People can bring the mural alive by downloading the Beyond Stereotypes app and pointing the phone at the women’s faces. Audio and text about people, place, culture and community in Western Sydney then appear on the phone’s screen. The app also links to Youth Action’s Beyond Stereotypes report, City of Parramatta’s Discover Parramatta website, and local youth services.
Imagine Room Founder Paul Willey, whose company developed the app, said he was honoured to bring the mural to life.
“Rarely has there been a more important time to tell stories of inclusion and diversity. AR is the perfect medium to amplify this, giving an immersive and engaged voice to the next generation of community leaders.”
For more information about the range of activities on offer visit our Youth Week page.
YOUTH WEEK EVENTS IN THE CITY OF PARRAMATTA
Beyond Stereotypes AR Mural launch
When 5pm – 7.30pm, Friday 12 April
Where Rivoli Way, Parramatta (adjacent to 110 Church Street)
Project partners Council, Youth Action and Imagine Room
Good Vibes Festival
When 11am to 5pm, Saturday 13 April
Where Centenary Square, Parramatta
Project partners headspace Parramatta, Parramatta Mission, Council
Through Our Eyes on stage at Riverside
When Finale of Through our Eyes 4pm - 5pm, Sunday 14 April
(with workshops in the lead-up to the final event)
Where Riverside Theatres, Parramatta
Project partners Council, Australian Theatre for Young People, Riverside, local arts and youth organisations
Telopea Youth Week Event
When 2.30 – 5.30pm, Wednesday 17 April
Where Sturt Park, Telopea
Project partners Mobile Active Van (Council), YMCA Parramatta (streetgYm), Telopea Connections – (Hume Housing, Schools as Communities, Hope Connect, Parramatta CDAT, Dundas Area Neighbourhood Centre, Council and others)
YouthWrite 2019 Writing Competition
When Opens Monday 1 April and closes Sunday 28 April
Project partners City of Parramatta Library, WestWords